Plus Size Clothing In Swimwear
By  Olga Sen

The fashion industry all over world has realized that increasing numbers of customers fall under the category of plus size. By not dealing in plus size clothing earlier, a large portion of growth has been restricted in the ever-booming fashion industry. Fashion designers and executives have however, understood that they are actually making a huge loss by not producing plus size clothing. Plus size clothing is in a great demand. Over sized men and women love to wear fashionable plus size beachwear matching their style statements.
Women's plus size starts beyond 14W. The clothing industry has produced some really exotic wear for plus size women. The categories just keep on expanding. Plus size clothing is not at all about hiding your body. It's all about flaunting your body in a more sophisticated way.

Plus size clothing doesn't imply baggy clothing to hide your over sized figure. Well fitted plus size clothing will make you feel more sensuous by giving you an enticing appeal. No doubt, modern plus size clothing will put you on a par with mainstream fashion. You can show your legs by wearing a fashionable knee length dress or skirt. Inside a low cut top you can wear a camisole. And all this and more, is available for you in plus sizes.

You can accentuate your clothing by accessorizing with scarves and jewelry. Plus size clothing is designed to make you feel comfortable and attractive. Items in plus sizes are also available for underwear such as bras, bikinis, panties and thongs. Plus size clothing for special occasions such as plus size evening gowns, bridal wear, jeans and T- shirts are also readily available in all good department and specialized stores.

Now you can buy sleeveless and tube tops in plus sizes. Plus size apparel is all about wearing colors, prints and styles of clothing in a manner that makes you look elegant and classy. If you are over sized and quite conscious of exposing to much flesh on your shoulders, you can drape or carry an exotic shawl around your shoulders. With the right mix and match of clothing to match your size, you can look really sassy in your plus size apparel.

Do you enjoy vacations and beach parties? Who doesn't? If you have been avoiding them because of your size till now, you are really missing out the real fun of life.

Plus size beach and swimwear has been especially made to support the contours of your body. In plus size swim suits and bikinis, you can feel relaxed and comfortable on the beach.

Finding a beautiful wedding gown is getting easier too. With the availability of plus size bridal wear, kiss your worries goodbye. Plus size bridal wear is readily available in most department and bridal stores with a large range to chose from.

There are plenty of plus size designs and clothing available in the shops and alternatively mail order from catalogues or from the Internet. So you can now shop till you drop.

Plus size clothing for kids is storming the markets, both in the shops and online. There are pants, knickers, T-shirts, jackets all available for your children. Now you just have to choose if you want to buy that striking leather jacket or that exquisite denim jacket for your child. The options are limitless; all you have to do is choose what you want to buy - the choices are endless.

Different fabrics, shades and designs are available in plus size clothing for kids. You can choose from among the costly designer wears or the more affordable department store range. There is an amazing range of styles available so that kids can keep up with the latest fashions too. Take your children shopping and let them choose what they like.

There is nothing like great fitting clothes whatever your size so make the most of the selection available and get some great pieces today.

END


Fashion Designed to Make a Better World

Designers show social consciousness by making it green, organic and making it in Canada
BY LORRAYNE ANTHONY - The Canadian Press -  30 March 2007

TORONTO — Fashion and social awareness have gone together for some time now — AIDS benefits and breast cancer awareness lipsticks are just two examples — but this year, Canadian designers seem to have taken up social issues with a passion.

“(Designers) are more focused, certainly on the environment, than they’ve been in the past. There’s no question that that is foremost in their minds,” said Linda Lewis, chair of the school of fashion at Ryerson University.

“I wouldn’t say that’s all of them, but there are a number of them who have a social conscience.”

Fashion Weeks in Toronto and Montreal recently showcased some of the country’s top designers and many of them don’t conceal their social, ethical or environmental leanings.

Pat McDonagh, for example, added her voice to the growing chorus against global warming with her Fall 2007 collection. She featured penguins on her designs to draw attention to climate change, and she’s donating a portion of her collection’s proceeds to the World Wildlife Fund.

Michael Budman, the co-founder of Roots, has been following the anti-global warming trend for some time, but has recently seen it take off with the public.

“Now people know this thing (global warming) is for real. It’s not just BS,” said Budman. “We’re not having winters like we did.”

The latest Roots offering is a bracelet made from leather scraps which reads: Stop Global Warming. Budman was wearing the wristband during Toronto Fashion Week.

Launched in 2005, the bracelet, which has so far raised more than $100,000, has become more popular recently after former U.S. vice-president Al Gore’s documentary An Inconvenient Truth won an Academy Award.

To further the Green agenda, actor Leonardo DiCaprio thanked Gore during the awards ceremony, which was televised to an estimated billion-plus viewers worldwide.

Budman said having DiCaprio on board made many young people sit up and think.

Going green seems to motivate celebrities beyond Hollywood.

Montreal-based label Rudsak snagged singer Chantal Kreviazuk and Raine Maida of Our Lady Peace to be the faces of the designs. The couple said the timing was right, but more prodding revealed that it was the company’s ethics that really brought them on board.

Rudsak uses recycled fur for the trim in some of the designs.

Many big names in fashion have been jumping on the environmentally aware bandwagon.

H&M, Cotton Ginny and Levi’s have taken a cue from eco-consumers and all have released part of their collections in organic cotton. That means the clothes have been made with a minimum use of chemicals and with minimum damage to the environment — from growing cotton, to the dying and finishing of the fabric. But some have a more cynical view of the trend. “Charity is the new celebrity,” said Doris Montanera, an instructor with the International Academy of Design and Technology in Toronto. “Look at all the little wristbands. Everyone has a wristband. How many of these are you going to wear?”

“If you want a new marketing campaign, don’t get a celebrity. Get a charity.”

She said the greening of the fashion industry makes for good business, but conceded there is some altruism involved.

“It is reassuring that designers have noticed the world is heading towards a dark place and instead of just lowering hemlines they are actually trying to do something about it,” she said. And it doesn’t end with the environment. Some designers are touched by fair practices and trade, others want to include all ethnicities in a time of religious and ethnic divisions and others want to give something back to the place they were born.

Many designers prefer to manufacture their goods here in Canada. While it means higher prices, it allows the designer to be on hand during every step of production. Rather than opting for less expensive labour overseas, it provides jobs at home.

Fashionistas love Arthur Mendonca designs, but some complain his prices are too high. Usually he shrugs and explains that cashmere blends cost what cashmere costs, but this year he gave an additional reason: All his manufacturing is done in Canada.

“You are supporting an industry in Canada, which has seen better days now that everyone is going to Asia,” Mendonca said. “You feel like your supporting your community.”

Renata Morales manufactures 90 per cent of her collections in Montreal, a small amount in Toronto but gives some work — recycled candy-wrapper handbags and folkloric embroidery — to Mexico as she was born there. Her company provides the highend thread and then buys the finished product from the embroiderers who have passed down the skill for generations.

“I love the work. I think it is beautiful. But I was born there,” Morales said in an interview from her Montreal studio, adding that she wishes she could do more.

“If (designing) could be attached to social work it would be one of our biggest interests.”

For David Dixon, the effects of war were on his mind when it was time to design his latest collection, and he wanted to celebrate the coming together of cultures in a distinctly Canadian way.

His creations were a sophisticated display of luxurious fabrics, but it was the theatre of his Toronto show that drew attention to the peaceful side of Canada.

Instead of a runway, he staged his fashion show outside on a cool and drizzly winter evening around a bonfire.

“Whenever you camp in Canada, the best way to meet people is to start a campfire,” Dixon said.

Despite the weather, the crowd was receptive. Designer shoes became mud speckled and coiffed hair became frizzy, but blankets and hot chocolate allowed the usually aloof fashion crowd to chat and mingle.

“If only we could get world leaders to discuss issues around a big bonfire.”

>END<


To read an article about 'How to Feel Good Shopping' click on this link:
Mother Goddess as Kali - The Feminine Force in Indian Art
by Nitin Kumar

The worship of a mother goddess as the source of life and fertility has prehistoric roots, but the transformation of that deity into a Great goddess of cosmic powers was achieved with the composition of the Devi Mahatmya (Glory of the goddess), a text of the fifth to sixth century, when worship of the female principle took on dramatic new dimensions. The goddess is not only the mysterious source of life, she is the very soil, all-creating and all consuming.

Kali makes her 'official' debut in the Devi-Mahatmya, where she is said to have emanated from the brow of Goddess Durga (slayer of demons) during one of the battles between the divine and anti-divine forces. Etymologically Durga's name means "Beyond Reach". She is thus an echo of the woman warrior's fierce virginal autonomy. In this context Kali is considered the 'forceful' form of the great goddess Durga.
Kali is represented as a Black woman with four arms; in one hand she has a sword, in another the head of the demon she has slain, with the other two she is encouraging her worshippers. For earrings she has two dead bodies and wears a necklace of skulls ; her only clothing is a girdle made of dead men's hands, and her tongue protrudes from her mouth. Her eyes are red, and her face and breasts are besmeared with blood. She stands with one foot on the thigh, and another on the breast of her husband.








Kali's fierce appearances have been the subject of extensive descriptions in several earlier and modern works. Though her fierce form is filled with awe- inspiring symbols, their real meaning is not what it first appears- they have equivocal significance:

Kali's blackness symbolizes her all-embracing, comprehensive nature, because black is the color in which all other colors merge; black absorbs and dissolves them. 'Just as all colors disappear in black, so all names and forms disappear in her' (Mahanirvana Tantra). Or black is said to represent the total absence of color, again signifying the nature of Kali as ultimate reality. This in Sanskrit is named as nirguna (beyond all quality and form). Either way, Kali's black color symbolizes her transcendence of all form.
A devotee poet says:

"Is Kali, my Divine Mother, of a black complexion?
She appears black because She is viewed from a distance;
but when intimately known She is no longer so.
The sky appears blue at a distance, but look at it close by
and you will find that it has no colour.
The water of the ocean looks blue at a distance,
but when you go near and take it in your hand,
you find that it is colourless."
... Ramakrishna Paramhansa (1836-86)

Kali's nudity has a similar meaning. In many instances she is described as garbed in space or sky clad. In her absolute, primordial nakedness she is free from all covering of illusion. She is Nature (Prakriti in Sanskrit), stripped of 'clothes'. It symbolizes that she is completely beyond name and form, completely beyond the illusory effects of maya (false consciousness). Her nudity is said to represent totally illumined consciousness, unaffected by maya. Kali is the bright fire of truth, which cannot be hidden by the clothes of ignorance. Such truth simply burns them away.

She is full-breasted; her motherhood is a ceaseless creation. Her disheveled hair forms a curtain of illusion, the fabric of space - time which organizes matter out of the chaotic sea of quantum-foam. Her garland of fifty human heads, each representing one of the fifty letters of the Sanskrit alphabet, symbolizes the repository of knowledge and wisdom. She wears a girdle of severed human hands- hands that are the principal instruments of work and so signify the action of karma. Thus the binding effects of this karma have been overcome, severed, as it were, by devotion to Kali. She has blessed the devotee by cutting him free from the cycle of karma. Her white teeth are symbolic of purity (Sans. Sattva), and her lolling tongue which is red dramatically depicts the fact that she consumes all things and denotes the act of tasting or enjoying what society regards as forbidden, i.e. her indiscriminate enjoyment of all the world's "flavors".

Kali's four arms represent the complete circle of creation and destruction, which is contained within her. She represents the inherent creative and destructive rhythms of the cosmos. Her right hands, making the mudras of "fear not" and conferring boons, represent the creative aspect of Kali, while the left hands, holding a bloodied sword and a severed head represent her destructive aspect. The bloodied sword and severed head symbolize the destruction of ignorance and the dawning of knowledge. The sword is the sword of knowledge, that cuts the knots of ignorance and destroys false consciousness (the severed head). Kali opens the gates of freedom with this sword, having cut the eight bonds that bind human beings. Finally her three eyes represent the sun, moon, and fire, with which she is able to observe the three modes of time: past, present and future. This attribute is also the origin of the name Kali, which is the feminine form of 'Kala', the Sanskrit term for Time.

Another symbolic but controversial aspect of Kali is her proximity to the cremation ground:

O Kali, Thou art fond of cremation grounds;
so I have turned my heart into one
That thou, a resident of cremation grounds,
may dance there unceasingly.
O Mother! I have no other fond desire in my heart;
fire of a funeral pyre is burning there;
O Mother! I have preserved the ashes of dead bodies all around
that Thou may come.
O Mother! Keeping Shiva, conqueror of Death, under Thy feet,
Come, dancing to the tune of music;
Prasada waits With his eyes closed
... Ramprasad (1718-75)

Kali's dwelling place, the cremation ground denotes a place where the five elements (Sanskrit: pancha mahabhuta) are dissolved. Kali dwells where dissolution takes place. In terms of devotion and worship, this denotes the dissolving of attachments, anger, lust, and other binding emotions, feelings, and ideas. The heart of the devotee is where this burning takes place, and it is in the heart that Kali dwells. The devotee makes her image in his heart and under her influence burns away all limitations and ignorance in the cremation fires. This inner cremation fire in the heart is the fire of knowledge, (Sanskrit: gyanagni), which Kali bestows.

The image of a recumbent Shiva lying under the feet of Kali represents Shiva as the passive potential of creation and Kali as his Shakti. The generic term Shakti denotes the Universal feminine creative principle and the energizing force behind all male divinity including Shiva. Shakti is known by the general name Devi, from the root 'div', meaning to shine. She is the Shining One, who is given different names in different places and in different appearances, as the symbol of the life-giving powers of the Universe. It is she that powers him. This Shakti is expressed as the i in Shiva's name. Without this i, Shiva becomes Shva, which in Sanskrit means a corpse. Thus suggesting that without his Shakti, Shiva is powerless or inert.

Kali is a particularly appropriate image for conveying the idea of the world as the play of the gods. The spontaneous, effortless, dizzying creativity of the divine reflex is conveyed in her wild appearance. Insofar as kali is identified with the phenomenal world, she presents a picture of that world that underlies its ephemeral and unpredictable nature. In her mad dancing, disheveled hair, and eerie howl there is made present the hint of a world reeling, careening out of control. The world is created and destroyed in Kali's wild dancing, and the truth of redemption lies in man's awareness that he is invited to take part in that dance, to yield to the frenzied beat of the Mother's dance of life and death.

O Kali, my Mother full of Bliss! Enchantress of the almighty Shiva!
In Thy delirious joy Thou dancest, clapping Thy hands together!
Thou art the Mover of all that move, and we are but Thy helpless toys
...Ramakrishna Paramhans

Kali and her attendants dance to rhythms pounded out by Shiva (Lord of destruction) and his animal-headed attendants who dwell in the Himalayas. Associated with chaos and uncontrollable destruction, Kali's own retinue brandishes swords and holds aloft skull cups from which they drink the blood that intoxicates them. Kali, like Shiva, has a third eye, but in all other respects the two are distinguished from one another. In contrast to Shiva's sweet expression, plump body, and ash white complexion, dark kali's emaciated limbs, angular gestures, and fierce grimace convey a wild intensity. Her loose hair, skull garland, and tiger wrap whip around her body as she stomps and claps to the rhythm of the dance.

Many stories describe Kali's dance with Shiva as one that "threatens to destroy the world" by its savage power. Art historian Stella Kramrisch has noted that the image of kali dancing with Shiva follows closely the myth of the demon Daruka. When Shiva asks his wife Parvati to destroy this demon, she enters Shiva's body and transforms herself from the poison that is stored in his throat. She emerges from Shiva as Kali, ferocious in appearance, and with the help of her flesh eating retinue attacks and defeats the demon. Kali however became so intoxicated by the blood lust of battle that her aroused fury and wild hunger threatened to destroy the whole world. She continued her ferocious rampage until Shiva manifested himself as an infant and lay crying in the midst of the corpse-strewn field. Kali, deceived by Shiva's power of illusion, became calm as she suckled the baby. When evening approached, Shiva performed the dance of creation (tandava) to please the goddess. Delighted with the dance, Kali and her attendants joined in.

This terrific and poignant imagery starkly reveals the nature of Kali as the Divine Mother. Ramaprasad expresses his feelings thus:

Behold my Mother playing with Shiva,
lost in an ecstasy of joy!
Drunk with a draught of celestial wine,
She reels, and yet does not fall.
Erect She stands on Shiva's bosom,
and the earth Trembles under Her tread;
She and Her Lord are mad with frenzy,
casting Aside all fear and shame.
... Ramprasad (1718-75)

Kali's human and maternal qualities continue to define the goddess for most of her devotees to this day. In human relationships, the love between mother and child is usually considered the purest and strongest. In the same way, the love between the Mother Goddess and her human children is considered the closest and tenderest relationship with divinity. Accordingly, Kali's devotees form a particularly intimate and loving bond with her. But the devotee never forgets Kali's demonic, frightening aspects. He does not distort Kali's nature and the truths she reveals; he does not refuse to meditate on her terrifying features. He mentions these repeatedly in his songs but is never put off or repelled by them. Kali may be frightening, the mad, forgetful mistress of a world spinning out of control, but she is, after all, the Mother of all. As such, she must be accepted by her children- accepted in wonder and awe, perhaps, but accepted nevertheless. The poet in an intimate and lighter tone addresses the Mother thus:

O Kali! Why dost Thou roam about nude?
Art Thou not ashamed, Mother!
Garb and ornaments Thou hast none;
yet Thou Pridest in being King's daughter.
O Mother! Is it a virtue of Thy family that Thou
Placest thy feet on Thy husband?
Thou art nude; Thy husband is nude; you both roam cremation grounds.
O Mother! We are all ashamed of you; do put on thy garb.
Thou hast cast away Thy necklace of jewels, Mother,
And worn a garland of human heads.
Prasada says, "Mother! Thy fierce beauty has frightened
Thy nude consort.
... Ramaprasad

The soul that worships becomes always a little child: the soul that becomes a child finds God oftenest as mother. In a meditation before the Blessed Sacrament, some pen has written the exquisite assurance: "My child, you need not know much in order to please Me. Only Love Me dearly. Speak to me, as you would talk to your mother, if she had taken you in her arms."

Kali's boon is won when man confronts or accepts her and the realities she dramatically conveys to him. The image of Kali, in a variety of ways, teaches man that pain, sorrow, decay, death, and destruction are not to be overcome or conquered by denying them or explaining them away. Pain and sorrow are woven into the texture of man's life so thoroughly that to deny them is ultimately futile. For man to realize the fullness of his being, for man to exploit his potential as a human being, he must finally accept this dimension of existence. Kali's boon is freedom, the freedom of the child to revel in the moment, and it is won only after confrontation or acceptance of death. To ignore death, to pretend that one is physically immortal, to pretend that one's ego is the center of things, is to provoke Kali's mocking laughter. To confront or accept death, on the contrary, is to realize a mode of being that can delight and revel in the play of the gods. To accept one's mortality is to be able to let go, to be able to sing, dance, and shout. Kali is Mother to her devotees not because she protects them from the way things really are but because she reveals to them their mortality and thus releases them to act fully and freely, releases them from the incredible, binding web of "adult" pretense, practicality, and rationality.




Primping, Passion, and Public Fashion
By Tina Ramone
Is it our imagination, or does it seem as if the pubic area is preparing to go public? Those who are already there, now aspire to be the Pubic Goddess!

It's not just personal hygiene anymore, it's a whole industry of primping passion and pubic fashions. And it is creating quite a show.

Perhaps the trend was initiated by exotic dancers and strippers, taking hold as risqué swimwear & underwear have crossed over into mainstream fashion. Ultra skimpy clothes, micro mini skirts and bikinis beg to show off our most intimate parts, a "fashion statement" started by Sharon Stone in her role in the movie "Basic Instinct" & updated just recently by influences of Britney Spears and Paris Hilton.

The trend really took flight when HBO's "Sex and the City" aired a show that made reference to pubic grays, lightning bolts and dye jobs.

And so, a service once associated primarily with strippers, models and playmates has gone mainstream -- including corporate women and even those in their 60s.

Today, bikini grooming is all about your genital image and how it can profoundly impact self-confidence, sexual expressiveness, and openness to new ways of increasing pleasure.

In 2004 the "Landing strip" was dubbed Pubic Fashion of the Year for women and girls by Carpet & Curtains magazine. "It was a very tight race again this year between the strip and the full shave," said C&C magazine editor-in-chief Maxine Nevins. "Although you might see the full shave celebrated more in the media these days, we believe that regular working-class women of this country are sticking with the refined elegance of neatly trimmed one to one-and-a-half inch vertical line of hair covering their pubis." Pubic hairstyling, like most fashion trends, notes Nevins, are pendulous in nature. She predicts that the "full bush" look, popular in the 60s and 70s will be back in style by 2012.

At the same time, the hot Hollywood look in hair down there was the "Tiffany Box," where the bikini area is waxed into a small square, bleached out and dyed powder blue like the jewelry store gift boxes.

Who DOES this? Is it HOT? or Freaky? or just a, as Vulva of the Day writes "personal expression of our most private selves..."

Preparing To Go Pubic

So are you ready to go pubic and express your most private self? Many spas already offer the option to create special bikini designs when getting a wax service. The Blue Medical Beauty Spa for instance, offers bikini line styles from the aforementioned Tiffany Box to adding Swarovski crystals for that special touch of bling bling

Think Outside the Box - Creating Pubic Art

For those do-it-yourselfers, LoopNYC's PerVersion Pubic Stencil Set comes complete with "bling" rhinestones [in the fashion of as-seen-on-tv Bling It On]. Try the Heart Shaped Pubic Hair Stencil for bikini line and pubic hair trimming or our favorite; Jenna Jameson Hot Trimmer found at the exciting sexy lingerie, clothing and accessories store, Siren's Secrets!

Do Your Due Diligence

Begin your quest for pubic information. And if you want to really explore all aspects of pubic fashion -- from its history of women adorning themselves with precious stones and flowers to cultural perspectives, be sure to pick up a copy of Hot Pink: The Girls' Guide to Primping, Passion, and Pubic Fashion, and go on, girl, get some bling bling on your thing!

And finally, incase you don't believe that pubic fashion shows will never happen, it's too late...
Pubic Fashion Show: Stefane Monzon features a pubic fashion show. Look it up (Stefane_Monzon_pubic_fashion_show) at www.Buzzhumor.com


Jewelry That Fits The Occasion

By Leroy Chan

We wear jewelry to make the world around us notice. Jewelry is fun to wear. It makes us feel good about ourselves. For those times when you just dont know which jewelry to wear or to buy, here are few ways to help you decide.

What Jewelry Should You Wear?

If you can't decide what jewelry to wear, then you can let the occasion be your guide.

Work or Job Interview

During a job interview, wearing jewelry is optional. If you do wear jewelry, make sure you wear what is appropriate. For example, if you want to make a good impression for a job interview at a bank, then you should be conservative in your dress and selection of jewelry.

At work, wear something that is appropriate for your position.

In The Evenings

A good time to show off your sparkling jewelry would be at a dinner party. Youll get people noticing and perhaps break the ice with people whom youve just met. Of course, you should let them make the compliments first, or you might appear to be obnoxious.

Holiday Themes

For festive times, you can wear holiday themed jewelry, such as Christmas or even Halloween. They have the colors, shapes and objects normally associated with the holiday. You shouldn't wear these after the holiday they are about or people might wonder about you.

Getting Married

On your wedding, you would probably want to wear bridal jewelry. The wedding band and the wedding ring are partly the responsibility of the groom. However, these days the bride is also involved in the shopping decision. So, if the budget allows it, a one carat diamond ring would be very flattering on you.

Going Back In Time

Wearing antique jewelry could be a way of changing the mood. You might have a piece that is rare and valuable. Antique jewelry is distinctive and wearing it might make you feel that you're living in a previous time.

Copyright 2006 L Chan


Stealth Wealth Steps in Fast Fashion

BY JOANNE SASVARI For CanWest News Service

Stealth Wealth Steps in Fast Fashion, with a load of bling, takes a back seat to class and luxury. Remember the concept of "investment dressing"? Yeah, we have hardly any memory of it either.

For what seems like forever, fashion has been all about instant trends and disposable clothing that's out of style an hour after you buy it. But this fall, so-called "fast fashion" is beginning to look a little, well, unfashionable.

"I think the whole idea of fast fashion, we're getting tired of it," says Barbara Atkin, fashion director for Holt Renfrew. "People are looking for quality."

Although the Holt Renfrew customer is a luxury customer, the trends Atkin highlights inevitably trickle down to retailers at every price point. So whether we shop at designer boutiques or Winners, these are the trends we will be following this fall.

Or maybe "trend" isn't the right word. Although there will always be trends in fashion, she says, right now "there's more of a direction than a trend." Rather than starting something new, fashion this fall is further defining the change in silhouette, colour and mood that began a couple of seasons ago. It's a direction that will continue for some time, which means you'll be able to wear many of fall's key pieces for several seasons to come.
"This speaks to the slowing down of fashion. It's a new minimalism, and this speaks of stealth wealth," Atkin says.
"Stealth wealth" is her way of describing a new attitude to luxury. It means no flash, no bling, no logos, no ostentatious displays. Instead, it's all about luscious fabrics and exquisite tailoring as interpreted by expensive but relatively unknown labels such as Akris, Malo and Loro Piano.
"These are not clothes that arrive before you do," Atkin says. "It's all about beautiful cuts of fabric, and clothing that's built from the inside out."

This is an enormous change from just a couple of years ago, when we were embellishing with ruffles and sparkly beads, and before that, when we were revealing our bodies in tight, skimpy clothing. "I think that we were, as women especially, so overexposed sexually for so long that it became a time to cover up," Atkin explains.
Besides, she adds, "The world has also changed so much and designers needed to get more serious." After all, the war in Iraq is now in its fifth year, terrorism is an omnipresent threat, global warming is becoming a reality and economic instability a real possibility. These are serious times and, as always, fashion reflects the times we live in.
One of the most serious issues, of course, is the environment, and as Atkin points out, "Fast fashion just adds to disposable clothing." Increasingly, Holt's is looking at clothing that is sustainably produced and, she says, "If we can enjoy our clothes a little longer, that helps.

"It's not about hemp and it's not (about being) biodegradable, but it speaks to a different consciousness," she adds. "That's going to be an important and strong message as we go forward. It's not frivolous." Moreover, designers aren't just taking the world more seriously, but also their craft.

"I think women love their clothes to do something for their bodies, and now men are getting into that," says Alon Freeman, Holt's market editor for menswear, referring especially to fall's slim menswear suits by Dior and Prada.
So, fall is serious, minimalist and androgynous - but what are we actually going to wear? Atkin has identified three key themes for the season: the New Minimalist, the English Eccentric and the Romantic Warrior.
Minimalism circa 2007 means "a real paring down of silhouette" as defined on the runway by Jil Sander's sharp, mantailored grey flannel suit as well as designs by Marni, Prada and Marc Jacobs.
The English Eccentric is the flip side of that look. It still depends on Savile Row-quality tailoring, but mixes colours, patterns and proportion in wonderfully quirky ways. Balenciaga's oddball school boys/girls were a great example of this, as were designs by Michale Kors, Jean Paul Gaultier and Etro.

As for the Romantic Warrior, she will pair something rugged and utilitarian, such as the techno-parka everyone loved at Burberry Prorsum, with a delicate fabric such as chiffon. For evening, the look morphs into what Atkin calls the Dark Angel - body-conscious clothing like the frocks at Nina Ricci, made feminine with feathers, beads or fur, then grounded with a heavy shoe or boot.
But whatever the look, you will want to go for a silhouette that is either long and lean or big and voluminous. Especially important were the full pants at Michael Kors or Max Mara and swingy coats like the ones at Bottega Veneta.

Colour is either dark - black, midnight blue or layers of grey - or saturated and eye-popping like the purple at Lanvin and vivid green at Christian Dior.
Knits are important whether in sweaters, dresses or hoodies. So are tunics and a new legging that is sturdy and fitted with trouser details.

A bit of gloss is essential, especially in a patent shoe, a shiny bag or a metallic finish to fabric. Accessories are kept to a minimum, but should have big impact.
And above all, clothes that are "multiple end use" are key - they should not only be able to make the transition from day to evening, but should be seasonless and easy to pack.
Just ask Atkin, who spends most of her time on the road travelling to the world's major fashion collections. But overall, she loves this new season, a time of "beautiful quality and modern classics" that won't be dated by January. In fact, she says, "I think fall is probably one of the best seasons I've seen in a long time."









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